Breaking bias
in AI ads.
An industry-first bias breaker, built into the AI ad creation flow.
A few things I’ve helped shape.
From creative flow to complex systems.
Redesigning security investigations so people can understand AI findings, inspect the evidence, and decide what to do next.
Bringing image generation and refinement into the Social Ads Editor, so creators can keep making without switching tools.
Less switching.Bringing ticketing and governance into the security operations workflow.
A company tracker CRM, bringing the focus to companies and their information.
An industry-first bias breaker, built into the AI ad creation flow.
A ground-up revamp of the Surge experience. Details coming soon.
A content management system for Surge Academy, for publishing and organising learning content for founders.
Tools for composing newsletters and managing the notifications sent to the Surge community.
A UX study of everyday WhatsApp flows, looking at where the experience could be simpler.
A rebrand for Kochi Hub Meet (KHM). The full project is on Behance.
A food delivery and subscription platform for ordering meals and managing recurring plans.